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Optimizing Processes with Apromore

This session features leaders from Salesforce and Apromore discussing intelligent process optimization following Apromore's recent acquisition by Salesforce. Marcello La Rosa, now GM at Salesforce, and Mike McGrath share insights on leveraging Apromore to enhance business processes through automation and continuous monitoring. Attendees are encouraged to engage through Q&A as they explore practical applications and potential ROI of agentic automation in business strategies.